Which stock is better: AMZN or GOOGL?

The comparison between Amazon.com, Inc. (AMZN) and Alphabet Inc. (GOOGL) depends on your investment criteria. Compare valuation, profitability, growth, and risk metrics to determine which aligns better with your investment goals.

What is the P/E ratio of AMZN vs GOOGL?

AMZN has a P/E ratio of 29.55, while GOOGL has a P/E ratio of 28.05. A lower P/E ratio may indicate a more attractive valuation.

What is the market cap difference between AMZN and GOOGL?

AMZN has a market cap of approximately 2.3T, while GOOGL has a market cap of approximately 3.7T.

AMZN vs GOOGL

Name: AMZN Stock
Brand: Amazon.com, Inc.
Price: 211.74 USD
Availability: InStock

In the past 12 months, GOOGL returned +86% while AMZN gained 8%.

Valuation Growth Profitability Balance Sheet Performance

AMZN

Amazon.com, Inc.

$211.74

5.3%(1M)

Market Cap2.3T

Consumer Cyclical

Specialty Retail

USA

P/E Ratio29.55

ROE21.9%

P/B Ratio5.58

Dividend Yield0.0%

GOOGL

Alphabet Inc.

$305.56

1.2%(1M)

Market Cap3.7T

Technology

Internet Content & Information

USA

P/E Ratio28.05

ROE35.0%

P/B Ratio8.93

Dividend Yield0.3%

Performance Comparison

Historical returns across multiple timeframes

GOOGL leads 7/8

AMZN

Amazon.com, Inc.

+8.2%

1Y Return

GOOGL

Alphabet Inc.

+86.0%

1Y Return

AMZN

GOOGL

Short Term

1M-6M

+7.5%

Medium Term

YTD-1Y

+41.5%

Long Term

3Y-10Y

+368.2%

Valuation

Compare price multiples and valuation ratios

AMZN: 3GOOGL: 2

Metric	AMZN	GOOGL	Winner
P/E Ratio Price to earnings ratio	29.55	28.05	GOOGL
Forward P/E Forward price to earnings ratio	0.00	0.00	Tie
P/S Ratio Price to sales ratio	3.21	9.22	AMZN
P/B Ratio Price to book ratio	5.58	8.93	AMZN
P/FCF Ratio Price to free cash flow ratio	299.00	50.70	GOOGL
EV/EBITDA Enterprise value to EBITDA	14.19	20.90	AMZN
PEG Ratio Price/earnings to growth ratio	0.00	0.00	Tie

Profitability

Compare profit margins and returns on capital

AMZN: 0GOOGL: 6

Metric	AMZN	GOOGL	Winner
Gross Margin Gross profit margin	50.3%	59.7%	GOOGL
Operating Margin Operating profit margin	11.2%	32.0%	GOOGL
Net Margin Net profit margin	10.8%	32.8%	GOOGL
ROE Return on equity	21.9%	35.0%	GOOGL
ROA Return on assets	9.5%	22.2%	GOOGL
ROIC Return on invested capital	10.7%	21.8%	GOOGL

Growth

Compare revenue and earnings growth rates

AMZN: 0GOOGL: 6

Metric	AMZN	GOOGL	Winner
Revenue Growth (YoY) Year-over-year revenue growth	12.4%	15.1%	GOOGL
Revenue Growth (3Y) 3-year revenue CAGR	11.7%	12.5%	GOOGL
Revenue Growth (5Y) 5-year revenue CAGR	13.2%	17.2%	GOOGL
EPS Growth (YoY) Year-over-year EPS growth	29.7%	34.5%	GOOGL
EPS Growth (3Y) 3-year EPS CAGR	0.0%	33.3%	GOOGL
EPS Growth (5Y) 5-year EPS CAGR	28.0%	29.8%	GOOGL

Balance Sheet & Risk

Compare financial stability and debt levels

AMZN: 1GOOGL: 4

Metric	AMZN	GOOGL	Winner
Debt/Equity Debt to equity ratio	0.37	0.17	GOOGL
Current Ratio Current assets to current liabilities	1.05	2.01	GOOGL
Quick Ratio Quick assets to current liabilities	0.88	2.01	GOOGL
Interest Coverage EBIT to interest expense	35.17	0.00	AMZN
Beta Stock volatility vs market	1.42	1.11	GOOGL

Summary

GOOGL wins 3-1

Valuation

AMZN

Profitability

GOOGL

Growth

GOOGL

Balance Sheet

GOOGL

AMZN is more attractively valued. GOOGL shows stronger profitability. GOOGL demonstrates better growth. GOOGL has a stronger balance sheet.

Take Your Analysis Further

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